Ways to expand your recruitment business. If you are an agency owner looking for ways to expand your recruitment business, you are in the right place! I decided to share with you some of my experiences in my expansion journey. Have a good read!
7 ways to expand recruitment business!
In this article, I will tell you about different ways I stumbled upon in my career that resulted in expanding my recruitment business. And in this case, I assume that you own a small recruitment agency and you want to expand this business. And when you want to start your agency, let’s say I will owe you that one!
Find great partners
Finding great partners is essential because, on your own, you can never make it work. Our first recruitment agency, we started in Slovakia. My two partners and I, we already worked together at my previous job, got the idea to start a recruitment agency there. Because the market conditions were exciting. Slovakia was an emerging market because the labor costs were low, and many big car manufacturers and other manufacturers started building factories there, and they needed many production workers. We were a great team, and we worked our asses off to grow our agency.
And in another country, I found a great partner. You usually stumble upon them. So I was working all alone, I had little money, and I could not invest anything! But still, a great salesperson convinced me to buy an advertisement I did not need. And I took her to dinner and convinced her to start an agency with me. She built one of the biggest recruitment agency in that country, it was amazing.
And another partner, who is no my partner in ‘crime’ in our recent expansions. This man shows up where and whenever to finish and fix business problems that need attention. And many other people who diligently work to make sure all the companies are a success!
Finding people is necessary; next to that, you need to trust them. And you can’t afford to get mad anytime someone makes mistakes. When you work with people, mistakes will be made, always and everywhere. So I celebrate mistakes, take people as they are, and love people for who they are.
Implement Recruitment Software
At the start of our recruitment agency, we were already growing big time. But we were not very well organized. We worked in spreadsheets, and because recruitment is a very hectic job, many people disappeared in our process. I realized we had to structure our work better to be able to succeed even more.
At that time, I heard that some companies were selling recruitment software. And when you would work with that, the software stored all your information in a very organized way. With this recruitment software, you could find people, companies, and a lot of information easily.
I really wanted that. But we had the problem that some recruitment software developers did not want to sell to a small East-European agency or sell but at a crazy expensive price! So we decided to make it ourselves. Well, not exactly us, because we had to run a company, but we found some clever IT guys who created it, and the smartest person still works at our company.
And this software made us even better. We had to get used to a new way of working, more structured and data-driven. But this worked out great for us. I am still grateful we made this decision and followed through.
In 2016 we again started building new recruitment software for our company, and other companies can benefit from it too! We created STAA, and our Sales and Talent Acquisition Application will help your recruiters and salespeople perform better than ever.
STAA is a recruitment automation software that increases the productivity of salespeople and recruiters in recruitment agencies. With STAA, you have all the online posted vacancies in your country at your fingertips. With lists of matched candidates and you can communicate extremely fast with companies and candidates. If there’s a new vacancy online, STAA has imported it immediately, matched candidates to it, and sends a ready-made message. The rest you can do yourself, but this part of the job, STAA can do better and faster.
Expand your business abroad
You can expand in many ways, but for me, foreign countries always fascinated me. Different people, with different cultural backgrounds, in different cities… I love that so much! Therefore my way of expanding was always abroad.
My first ways of expanding business abroad were to start an office myself, or one of my partners would lead the expansion. This always worked, but it cost each of us too much time. Because when you start a company from scratch, you have to set up everything! So we stopped doing that and thought up another way. We thought, let’s find a manager who can do that for us. But this always ended up with nothing. One manager even made us believe that he created a profitable business, but he ‘forgot’ to pay taxes, which created a whole new problem.
So I realized. My partners or I had to do this ourselves; otherwise, it would not work. So this was the usual practice until we found a way that suited us better.
Create independent businesses
When you want to expand your recruitment business, you need to take something practical into account. Your time. Make sure that you free up time to do that, and build up your business in a way that it does not depend on you personally. As some business owners love the feeling to be needed and be the person who can rescue any situation.
But that is a big expansion-blocker.
Because this way, you make everyone in your business dependant on you personally, and they will be terrified when you’re gone.
Therefore you need to empower people, make them comfortable with sometimes making a mistake. I definitely cost the company millions with my mistakes, but I made a lot of money because some of these risks were extremely beneficial. Make sure you don’t bombard them with crazy rules and don’t over-control people.
Just think of it like this. (And I’m not saying I see employees as children) but this is a way that is probably very familiar to a lot of people. When you have children, and you don’t let them do stuff. Like helping out in the house and taking responsibility for some chores in the house, they will never learn how to do that, and you will eventually be the only one doing those chores.
Make sure you are not a key figure in your business, and people can run the company themselves.
Train recruitment business
In creating an independent company, you need to invest in people. Do it yourself, or find great people who can coach the employees in your business to achieve more. And when they achieve more, your recruitment business will expand. I love to see other people succeed because that makes me feel like I did a great job, making them feel empowered!
Usually, I train people myself. I love to train everyone because that way, I can build a personal relationship with them. Which I find very important and a lot of fun! I want to know people by name (as far as I’m capable of that), and I love to invest time in the businesses.
But, when I’m working on too many projects, I can not always find the time to train people myself. And luckily, there are many great coaches out there. Right now, I am working together with a great recruitment coach, who is coaching a couple of managers to perform even better! So they can expand the recruitment business by becoming more productive.
Expand by buying recruitment businesses
In our previous expanding strategy, we wanted to open other offices in other countries. But our usual way was doing it ourselves, which cost my partners and me a lot of time we could spend on our existing offices. Next to that, we would have to spend a lot of time abroad and away from our families. So we would find someone in another country, to start up the whole business there. Which usually failed.
So we found another way. A much easier way. And that is to buy an agency, that his clients and all the infrastructure, workflows, administration and employees in place, which is great because you don’t have to arrange anything anymore. The only thing you need to do is get there and make it profitable again.
However, this is not as easy as it may sound. I won’t go much deeper on this subject, but if you decide to buy another agency, make sure you handle especially the people carefully. We always entered in a friendly way, and we never tried to change too much. We would change some little things, but we would never fire people because you need to make sure all your new employees keep feeling safe, even when new bosses are in town.
Take part in a venture
Another possibility to expand your agency is taking part in a venture! This venture, actually. You can become a partner to sell recruitment software to other agencies, and you can earn a good income out of that.
Seize the opportunity to partner with us now and expand your recruitment business! For the launch of our intelligent Sales and Talent Acquisition software, we are looking for partners worldwide. You can contact us through firstname.lastname@example.org or our application form. Next to that, learn more about partnership solutions and our contracts.